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FOCUS-Lexikon f�r Mediaplanung, Markt- und Mediaforschung

FOCUS Magazine, Autor Wolfgang J. Koschnick | http://medialine.focus.de/PM1D/PM1D...

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German Encyclopedia on marketing and media with about 5000 entries

• Disciplines:
• Marketing

• Specific disciplines:
• Marketing / Market Research
• Economics
• Economics

• Keywords:
• Marketing
• market research
• Mediaplanung
• Marktforschung
• Mediaforschung
• media

Languages

German (Monolingual)

Link posted Jun 3 '03 by