Translation to Origination: 4 Approaches to Multilingual Content Creation

By: Andrea Capuselli

As the world moved online in 2020, consumer buying patterns changed, putting pressure on many e-commerce companies to localize offerings for new markets faster than they otherwise would have. The change is permanent, according to Ed Bussey. “While offline commerce will re-emerge, e-commerce will continue to dominate across most categories,” Bussey told the SlatorCon Remote 2020 audience.

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