Glossary entry (derived from question below)
English term or phrase:
advertisement reporting Cookies
German translation:
Cookies zur Erfolgskontrolle von Werbemaßnahmen / Reporting
Added to glossary by
Heike Thomas
Aug 24, 2015 10:39
8 yrs ago
8 viewers *
English term
advertisement reporting Cookies
English to German
Tech/Engineering
Internet, e-Commerce
Cookies
Tikkurila uses the following different types of cookies: functional Cookies, analytical Cookies for product development, advertisement reporting Cookies and digital advertising targeting Cookies. These cookies might either be temporary (in other words session based) cookies or permanent cookies.
Proposed translations
(German)
| 3 | Cookies zur Erfolgskontrolle von Werbemaßnahmen / Reporting |
Doreen Haedicke
|
References
| Arten von Cookies |
Rolf Kern
|
Change log
Aug 24, 2015 10:46: Steffen Walter changed "Field (specific)" from "Computers: Software" to "Internet, e-Commerce"
Proposed translations
5 hrs
Doreen Haedicke
Germany
Germany
Native in German
Works in field
Germany
Expert for Market Research and Marketing
Native in: German 
Works in: English to German
Related KudoZ points
:
10
Selected
Cookies zur Erfolgskontrolle von Werbemaßnahmen / Reporting
Diese Cookies dienen (meist zusammen mit anderen Tools) zur Erfassung und Einschätzung der Wirksamkeit von digitalen Werbemaßnahmen. Zur Erfolgsmessung werden bspw. Traffic-Analysen, Klickraten (Ad Clicks) oder die Anzahl von Einblendungen (Ad Impressions – Werbemittelkontakte) ermittelt. Diese Strategie ist auch unter dem Begriff »Reporting« oder »(Online-)Marketing-Reporting« geläufig.
3 KudoZ points awarded for this answer.
Comment: "Besten Dank!"
Reference comments
1 hr
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