asile-colis
English translation: third party/piggy-back inserts
| GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW) | ||||||
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| 13:33 Sep 30, 2010 |
| French to English translations [PRO] Marketing - Marketing / Market Research / Promotion, advertising | |||||||
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|  Selected response from: Marian Vieyra United Kingdom Local time: 13:08 | ||||||
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| Summary of answers provided | ||||
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| 3 +3 | third party/piggy-back inserts |
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| 4 | third-party advertising |
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| 4 | piggy-back marketing |
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| Discussion entries: 3 | |
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Answers
4 mins confidence: 
third-party advertising Explanation: Source: http://www.definitions-marketing.com/Definition-Asile-colis |
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5 mins confidence:
piggy-back marketing Explanation: Piggyback marketing is an arrangement in which one firm distributes a second firm's product or service. The second company adds value by offering a more complete solution to the foreign market. The second company piggybacks its products on to the international market, without incurring the marketing and distribution costs associated with exporting. Piggyback marketing works well when product lines are complementary and appeal to the same customers. Accessory type products Value added resellers http://www.pierobon.org/export/ch3/piggy.htm |
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6 mins confidence: peer agreement (net): +3
peer agreement (net): +3third party/piggy-back inserts Explanation: According to the reference below. Reference: http://www.mercator-publicitor.fr/lexique-marketing-definiti... |
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